Why buy a Google license from a local partner?

Are you planning to switch your business to Google Workspace? Or are you already using Google Workspace and want to use it even better? In both cases, we recommend researching and finding the right partner that fits your business needs. You don’t necessarily have to choose a Google partner; many customers purchase Google Workspace licenses directly from Google rather than through a partner. Such customers can receive free support for Google Workspace by submitting a request or calling Google Support. However, given Google’s size, they often lack the attention or flexibility that may be needed in some cases. That’s why Google invests heavily in its partner network to provide a better experience to its customers through local partners that can meet their specific needs.
Who are Google Workspace partners?
Google Workspace has partnerships with various companies around the world that provide implementation, consulting, custom solutions and support services to users of the Google Workspace platform. Partners are usually certified companies or individuals with deep knowledge of Google tools and technologies. They can provide support in the implementation of Google Workspace, user training, data migration, customization of the solution according to the client’s needs, and long-term system maintenance. You can find a list of Google Workspace partners on the official Google Workspace website, where you can search for a partner by location, services they provide, and other criteria. This list of partners is subject to change and updating, so it’s always a good idea to check the official Google Workspace channels for the latest information.
Local support
While local support isn’t necessary, it’s nice to know you have it. As with any supplier, better relationships are built when you meet face-to-face. When we visit a client’s office, we often uncover opportunities for improvement that we would have missed if we had only communicated via email or phone. For example, when we sit down with employees and see how they operate day-to-day, we can often recommend a better way of working, such as using Google Docs & Sheets in a browser instead of Microsoft Office, so they can take advantage of cloud collaboration features. This is also very useful when switching to Google Workspace. In the end, on-premises training for Google Workspace is much more effective because it can be customized more to fit the way a company does business and encourage more questions and answers.
A specialized team that knows your business
While Google Workspace is designed as a simple business product that’s easy to adopt and start using, we’re finding that all businesses communicate differently through email, calendaring, and document processing. It often happens that some employees use Gmail in the browser, while others prefer to use email clients like Outlook. Companies often have generic email addresses that they forward to different people and access permissions in Google Drive. So when you need help with Google Workspace, it’s helpful to have someone who already uses Google solutions in a similar way that suits your needs. If you call Google directly, they would probably give you the simplest solution that may not fit your existing setup and may cause problems in the future.
Industry experts
The right Google Workspace partner can help you get the most out of Google Workspace in an educated way – which can actually be a real business driver.
Another reason to hire a local Google Workspace expert is to make sure your transition is a smooth process and done right. If you’re coming from a previous email system, you want to ensure that all of your email history is transferred correctly with folders and other items like calendar appointments and address book contacts preserved. This migration process should be carefully planned and executed to minimize business disruption. When choosing a Google Workspace partner, it is a good idea to cooperate with a company that knows how to implement these systems and train employees through quality education. In this way, your employees can immediately adopt the new technology and benefit from it faster. It’s always good to check how much experience a partner really has in implementing Google Workspace solutions, and it helps if they have Google certificates, work themselves as Google Workspace administrators or similar. There are companies that offer such solutions, but they don’t necessarily have much experience in it, which can cause half-hearted implementations and missing data in the migration such as email history, calendars or contacts. This can ultimately result in businesses using only part of the Google product suite and missing out on great opportunities to improve their business.
Additional recommendations and implementation
Through cooperation with Google partners, you can be sure that you are on the way to an efficient, secure and adaptable business that leads you to success. The values that we promote will certainly assist you on this path:
- Security is a priority
The importance of security in your IT system cannot be overemphasized. Although Google is constantly improving its security measures, it is important to be aware that threats are always present. Some of these threats are hacker attacks and the leakage of sensitive data that can cause staff to leave, whether they move to a competitor or start their own company, taking valuable information about your business with them. That’s why it’s important to work with a Google Workspace partner that can not only identify potential security threats, but also recommend and implement best practices to ensure your data and business are protected. This includes steps like two-factor authentication, properly setting up Google Drive with appropriate user access, and securely sharing email accounts.
- Faster flow of information
Google releases hundreds of updates and new products every year, many of which you’ll want to know about. Instead of Google constantly bombarding you with e-mails, it would be more convenient for a Google partner to convey relevant information to you in a simple and easy-to-understand manner.
- Flexible payment options
We’ve seen many customers prefer to work with a Google Workspace partner for their billing rather than going directly to Google. This may be because Google only has one payment option (credit card) which does not always suit business needs. Many of our clients prefer to pay via alternative methods. Many of our clients prefer to pay by bank transfer, based on the invoice. Also, HSM offers the option of monthly or annual payment, while Google directly only offers the option of monthly payment – many of our clients are interested in the option of annual payment because it reduces the administrative pressure.
Advantages of Google partners in a nutshell
Buying Google products through a local reseller can bring a number of benefits and improve your overall user experience and support options. And while Google products are widely available through various channels, choosing a local partner adds a layer of convenience, personalized service, and community support that can be particularly useful and informative. This isn’t just about getting the product itself, it’s about establishing a relationship with a nearby business entity that can provide tailored help, quick access and support, and insights aligned with the local market.
So, you get the following benefits from a local Google partner:
- More affordable prices
Prices with Google partners can be more favorable for several reasons. For example, partners have access to special offers and discounts from Google, which allows them to offer products and services at more competitive prices. Also, Google partners provide additional value and services to their customers, such as support, training and consulting, which may be included in the price of the product or service.
- Local support and services
Local partners often provide local language support and customized services that better suit the needs of your business or organization.
- Better understanding of the market
Local partners have a better understanding of the local market, regulations, business practices and cultural specificities. This can be useful when implementing and adapting Google products to your needs.
- Faster and more efficient support
By purchasing from a local partner, you can expect faster and more efficient support because the partner is located in the same time zone and often has better availability than global service providers.
- Custom integrations and solutions
Local partners can provide custom integrations and solutions to suit your business needs. They can provide additional services such as staff training, custom software development or consulting.
- Facilitated license management and optimization
Local partners can facilitate license administration, providing you with easy access and support, user account management and invoicing. Also, optimizing Google Workspace licenses is key to reducing unnecessary costs and increasing efficiency. Inadequate management often leads to excess unused licenses and unnecessary applications, which can generate excessive costs and security risks. For example, there are clients where we have helped reduce the cost of licenses by up to 50%, without losing any functionality.
A Google Partner can be the perfect solution if you are considering implementing Google Workspace in your business or looking for ways to optimize your existing Google Workspace implementation. Working with a Google Workspace reseller can bring many benefits to your business, including expertise and support, customized solutions, cost savings, simplified implementation, and increased security.
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